SSG Unveils New Logo & Uniforms
SSG Landers unveils revamped emblem and uniforms for the 2024 season.
The SSG Landers announced today that it will unveil a new brand identity and host a fan festival with its players.
SSG created and unveiled the new BI to “establish the league-leading ‘Frontier’ spirit through the formation of the Landers’ unique culture and to continue the heritage of Incheon baseball. Todd Radom and Bill Frederick, two American sports branding experts with unrivaled know-how and expertise, having designed the logos for 18 MLB World Series and 28 All-Star Games, as well as the branding of major U.S. Major League Baseball teams such as the Los Angeles Angels, Houston Astros, and Miami Marlins, were brought on board for the BI refresh.”
For this project, SSG invited the U.S. experts to Incheon SSG Landers Field since March last year to conduct in-depth discussions about the team’s history, 온라인카지노 local fan base, cheering culture, and team orientation, and completed the redesign over a period of about eight months.”
According to SSG
The new BI retains SSG’s signature red color to tie the team’s past and future together, while the “star” symbolizes the Rangers’ outstanding achievements and championships, highlighting the history of victories they will continue to build with their fans.
The new “L” symbolizes the team’s dynamic and progressive image, while the wordmark captures the pride and joy of the fans.
The revamped BI will also be carried over to the 2024 uniforms. The regular uniforms for the 2024 season consist of four types: home, away, home-alternate (ALT), and Incheon jerseys, with the redesigned BI reflected on the front of the home, away, and home-alternate (ALT) jerseys and caps.
In addition, a new font was applied to the jersey back numbers to emphasize SSG’s identity. SSG players will wear their home uniforms on Tuesdays, Wednesdays, and Thursdays, their home ALT uniforms on Fridays and Saturdays, and the Incheon Army uniforms on Sundays during home games.
In addition, SSG will host the ‘2024 SSG Landers Fan Festival’ event on March 21 in Songdo, Incheon, where players and fans will participate together.
The event will include a special performance
By Incheon-based dancer RipJ, followed by a part 1 showcase consisting of a BI creator presentation and a uniform runway, and a part 2 departure ceremony where the team will pledge their commitment to the upcoming season and share fun with fans, including the unveiling of the new 2024 season cheer, greetings from the new head coach, rookie player performances, and recreational events.
In addition, a team autograph session for 300 fans will be held prior to the event, and a pop-up store selling three jerseys and two hats with the new BI and a newly designed photo card booth will be operated at the venue. In addition, 실시간 바카라사이트 all participants in the event will receive a small souvenir, and an online event will be held to give away new jerseys through SNS commenting events.
The fan engagement event will be broadcast live on KBSN Sports and Naver Sports from 1:00 p.m., and will be hosted by KBSN announcer Oh Hyo-ju, Jang Na-soo, and comedian Kim Won-hoon (part 2).
Tickets will be available for sale on Ticketlink from 12 p.m. on the 14th, and more details will be announced on the club’s official SNS and applications.